STARKIST
WRITER
Once upon a time our agency, Zeh Arndt Creative, had two awesome creative interns. Well, one of them got an art director job at a New York ad agency who was seeking freelance help to pitch a piece of the Starkest business – the pouches!
I was able to work with her and other awesome art directors to create a number of concept campaigns, and thankfully our work helped the agency win the business. What we eventually produced was much more "palatable" to a broader audience, but here are a couple of the concepts that helped win the biz.